Milan Day Four: The Armani Garden of Freedom
By Gianluca Cantaro
The final day of the Milan menswear shows unfurled in a botanical dream. The beauty of the hidden...
By Gianluca Cantaro
The final day of the Milan menswear shows unfurled in a botanical dream. The beauty of the hidden and private parks and gardens that set the stage for the last day of top shows were simply among some of the best locations ever. Giorgio Armani Spring/Summer 2020 menswear show in Milan. Photos by...
The final day of the Milan menswear shows unfurled in a botanical dream. The beauty of the hidden and private parks and gardens that set the stage for the last day of top shows were simply among some of the best locations ever. Giorgio Armani Spring/Summer 2020 menswear show in Milan. Photos by Alessandro Garofalo for NOWFASHION.Giorgio Armani moved away from his eponymous Teatro designed by...
Sustainability Hype Hallmark of MFW
By Sofia Celeste
MILAN—From the industrial wasteland stage at Zegna to the plastic bottle-filled sea ceiling at...
By Sofia Celeste
MILAN—From the industrial wasteland stage at Zegna to the plastic bottle-filled sea ceiling at Marni... Milan’s Men’s Fashion Week, if anything, reminded us all of the damage man has inflicted on this planet. Marni Spring/Summer 2020 menswear show in Milan. Photo by Gio Staiano for NOWFASHION.But...
MILAN—From the industrial wasteland stage at Zegna to the plastic bottle-filled sea ceiling at Marni... Milan’s Men’s Fashion Week, if anything, reminded us all of the damage man has inflicted on this planet. Marni Spring/Summer 2020 menswear show in Milan. Photo by Gio Staiano for NOWFASHION.But in an ocean of vibrant prints and weather-resistant ensembles, how much of it can actually...
Milano Day 3: Collaborations Feed Creativity
By Gianluca Cantaro
Forging ties and collaborations between fashion houses and iconic, but unrelated, companies and...
By Gianluca Cantaro
Forging ties and collaborations between fashion houses and iconic, but unrelated, companies and names is still on the rise in this business. The continuous research of the next and the new, and the overproduction of umpteenth collections, pushes companies into forced and unexpected...
Forging ties and collaborations between fashion houses and iconic, but unrelated, companies and names is still on the rise in this business. The continuous research of the next and the new, and the overproduction of umpteenth collections, pushes companies into forced and unexpected marriages. Etro Spring/Summer 2020 menswear show in Milan. Photo by Alessandro Garofalo for NOWFASHION.Is it also...
Magliano Taps into the Milan Underworld
By Sofia Celeste
Magliano, the brand founded in 2016 by rising star Luca Magliano, uses grit, irony, realism, and...
By Sofia Celeste
Magliano, the brand founded in 2016 by rising star Luca Magliano, uses grit, irony, realism, and satire to captivate an audience and promote its name. And this Spring/Summer 2020 men’s collection was no exception.  Luca Magliano at his Spring/Summer 2020 menswear show in Milan. Photo by Gio...
Magliano, the brand founded in 2016 by rising star Luca Magliano, uses grit, irony, realism, and satire to captivate an audience and promote its name. And this Spring/Summer 2020 men’s collection was no exception.  Luca Magliano at his Spring/Summer 2020 menswear show in Milan. Photo by Gio Staiano for NOWFASHION.Case in point: its muse is salt and pepper-haired model Toni Pandolfi whose...
Milan Day Two: Olympic Emporio Armani
By Gianluca Cantaro
Giorgio Armani ushered in the 2020 Summer Olympics by presenting the official EA7 Emporio Armani...
By Gianluca Cantaro
Giorgio Armani ushered in the 2020 Summer Olympics by presenting the official EA7 Emporio Armani uniforms that will debut at the Tokyo games. Emporio Armani Spring/Summer 2020 menswear show in Milan. Photo by Guillaume Roujas for NOWFASHION.The show closed as 20 Olympic and 9 Paralympic Team...
Giorgio Armani ushered in the 2020 Summer Olympics by presenting the official EA7 Emporio Armani uniforms that will debut at the Tokyo games. Emporio Armani Spring/Summer 2020 menswear show in Milan. Photo by Guillaume Roujas for NOWFASHION.The show closed as 20 Olympic and 9 Paralympic Team Italy athletes paraded down the runway wearing night blue tracksuits. The tracksuits were adorned with...
Mr. Levino: The Influencer with SMA2 Takes on Pitti
By Sofia Celeste
Florence, Italy — Pitti Uomo, the most prominent menswear event in the world, is an arena where...
By Sofia Celeste
Florence, Italy — Pitti Uomo, the most prominent menswear event in the world, is an arena where peacocks fly, as they say.  Men in striking fashions, who strut their stuff, fan about, waiting to get their picture taken. Emil Levin. Photo: Courtesy of PR.On the penultimate day, emerging from the...
Florence, Italy — Pitti Uomo, the most prominent menswear event in the world, is an arena where peacocks fly, as they say.  Men in striking fashions, who strut their stuff, fan about, waiting to get their picture taken. Emil Levin. Photo: Courtesy of PR.On the penultimate day, emerging from the crowd on a motorized wheelchair, dressed in dandy made-to-measure, was perhaps the most striking bird...
Zegna Embraces Milan’s Industrial Past
By Gianluca Cantaro
Since Alessandro Sartori rejoined Zegna, the brand has been on the hunt for Milan’s industrial...
By Gianluca Cantaro
Since Alessandro Sartori rejoined Zegna, the brand has been on the hunt for Milan’s industrial architectural treasures as the backdrop for its fashion shows. Ermenegildo Zegna Spring/Summer 2020 menswear show in Milan. Photo by Guillaume Roujas for NOWFASHION.Sartori – who returned to Zegna after...
Since Alessandro Sartori rejoined Zegna, the brand has been on the hunt for Milan’s industrial architectural treasures as the backdrop for its fashion shows. Ermenegildo Zegna Spring/Summer 2020 menswear show in Milan. Photo by Guillaume Roujas for NOWFASHION.Sartori – who returned to Zegna after his tenure at Berluti – chose the former Falk Iron and Steel mill in Sesto San Giovanni, just north...
Pitti Energy Keeps Italian Creativity Afloat
By Gianluca Cantaro
In a lot of ways, Pitti Uomo has eclipsed Milan’s Men’s Fashion Week.  This is due, in large...
By Gianluca Cantaro
In a lot of ways, Pitti Uomo has eclipsed Milan’s Men’s Fashion Week.  This is due, in large part, to the fair and its organizers’ ability to purvey a strong identity year after year, achieved through statement events (some projects that shine more than others, but nevermind) and a clear vision...
In a lot of ways, Pitti Uomo has eclipsed Milan’s Men’s Fashion Week.  This is due, in large part, to the fair and its organizers’ ability to purvey a strong identity year after year, achieved through statement events (some projects that shine more than others, but nevermind) and a clear vision and point of view.  Milan, spearheaded by Camera Moda has dimmed, mired by a format that is no longer...
Italian Fashion Braces for Trade War Woes
By Sofia Celeste
Florence, Italy — Washington D.C. is 7000 km to the west of Italy – and Beijing is another 8000...
By Sofia Celeste
Florence, Italy — Washington D.C. is 7000 km to the west of Italy – and Beijing is another 8000 km to the east, but the cold war between the US and China over trade is expected to hit the fashion industry here like the perfect storm.  Pronounce's Spring/Summer 2020 show in Florence as Pitti...
Florence, Italy — Washington D.C. is 7000 km to the west of Italy – and Beijing is another 8000 km to the east, but the cold war between the US and China over trade is expected to hit the fashion industry here like the perfect storm.  Pronounce's Spring/Summer 2020 show in Florence as Pitti Uomo's Guest Nation China special event. Photo by NOWFASHION.According to industry leaders selling and...
HEIR APPARENT; A-COLD-WALL LOOKS AHEAD
By John-Michael O'Sullivan
Then the rain came. After two days of soaring temperatures and sunshine, Monday morning in London...
By John-Michael O'Sullivan
By John-Michael O'Sullivan
Then the rain came. After two days of soaring temperatures and sunshine, Monday morning in London began as it all too often does; with cloudy skies and bad-tempered traffic jams, torrents of rain and flailing umbrellas. And instead of the weekend’s sun-kissed, open-air venues, Samuel Ross dragged...
Then the rain came. After two days of soaring temperatures and sunshine, Monday morning in London began as it all too often does; with cloudy skies and bad-tempered traffic jams, torrents of rain and flailing umbrellas. And instead of the weekend’s sun-kissed, open-air venues, Samuel Ross dragged his audience into the depths of an old printing works-turned-nightclub complex.A-Cold-Wall*...
OTHER VOICES - OTHER ROOMS: LONDON MENSWEAR'S MELTING POT
By John-Michael O'Sullivan
These are difficult times, in many parts of Britain, for those who’ve come here from other...
By John-Michael O'Sullivan
These are difficult times, in many parts of Britain, for those who’ve come here from other countries. Not that you’d know it from the menswear schedule, which kicked off with Bulgaria-born Kiko Kostadinov and ended with a show by Chinese designer Feng Chen Wang. LFWM may well have started life...
These are difficult times, in many parts of Britain, for those who’ve come here from other countries. Not that you’d know it from the menswear schedule, which kicked off with Bulgaria-born Kiko Kostadinov and ended with a show by Chinese designer Feng Chen Wang. LFWM may well have started life under a banner of enthusiastic patriotism – but these days, as the country at large veers towards...
The New Heritage
By Jessica Bumpus
There was a time when the London menswear shows lent heavily on the heritage of Savile Row to...
By Jessica Bumpus
By Jessica Bumpus
There was a time when the London menswear shows lent heavily on the heritage of Savile Row to propel them into the spotlight and give them credibility. This was also at about the same time we laughably didn’t think men were too interested in clothes or fashion. But times have changed and now it’s...
There was a time when the London menswear shows lent heavily on the heritage of Savile Row to propel them into the spotlight and give them credibility. This was also at about the same time we laughably didn’t think men were too interested in clothes or fashion. But times have changed and now it’s not the Savile Row names one sees on the schedule to reinforce relevance, but the designers and...
New Beginnings
By Jessica Bumpus
Perhaps it’s because it’s the Spring/Summer 2020 shows – with emphasis on the 2020 part – that...
By Jessica Bumpus
By Jessica Bumpus
Perhaps it’s because it’s the Spring/Summer 2020 shows – with emphasis on the 2020 part – that the menswear collections this season felt for the most part fresh and new. It will soon be a new decade after all. Designers pushed themselves to explore new ground, open new chapters, and create worlds...
Perhaps it’s because it’s the Spring/Summer 2020 shows – with emphasis on the 2020 part – that the menswear collections this season felt for the most part fresh and new. It will soon be a new decade after all. Designers pushed themselves to explore new ground, open new chapters, and create worlds that were personal to them, the result of which means the era of the per usual...
How Westminster University Won LFW
By Jessica Bumpus
Over the past two years, the student scene at fashion week has been gaining momentum. Where once...
By Jessica Bumpus
Over the past two years, the student scene at fashion week has been gaining momentum. Where once London Fashion Week was a stomping ground only for Central Saint Martins MA students to take a real-life step into the industry, now they’ve got Westminster University hot on their tail.  San Kim's...
Over the past two years, the student scene at fashion week has been gaining momentum. Where once London Fashion Week was a stomping ground only for Central Saint Martins MA students to take a real-life step into the industry, now they’ve got Westminster University hot on their tail.  San Kim's collection at the University of Westminster MA Spring/Summer 2020 menswear show in London. Photos by...
The London Beat
By Jessica Bumpus
The actor Riz Ahmed swayed the afternoon away with great enthusiasm at Nicholas Daley’s...
By Jessica Bumpus
By Jessica Bumpus
The actor Riz Ahmed swayed the afternoon away with great enthusiasm at Nicholas Daley’s Spring/Summer 2020 show this weekend. The sounds of the award-winning jazz group Sons of Kemet spread through the 12th century-built St Mary-at-Hill church and soon Ahmed was not the only one on his feet:...
The actor Riz Ahmed swayed the afternoon away with great enthusiasm at Nicholas Daley’s Spring/Summer 2020 show this weekend. The sounds of the award-winning jazz group Sons of Kemet spread through the 12th century-built St Mary-at-Hill church and soon Ahmed was not the only one on his feet: everyone was dancing.Backstage at the Nicholas Daley Spring/Summer 2020 menswear show in London. Photo...